Incident Management Practical By Samson Tanimawo, PhD Published Jan 21, 2026 4 min read

Customer Status Page Discipline

Status pages should be honest. The discipline that keeps them trustworthy.

Post early

First sign of issue: post 'investigating.' Even if you're not sure.

Customers prefer early honest updates over polished late ones.

Update through

Every meaningful change posts. Don't go dark.

Customers refresh; silence is the worst signal.

Postmortem the page

Review the status updates after the incident.

Did they help customers? Adjust for next time.