Migrations Update

Easier from competitors.

Overview

The Nova migrations update removes friction for customers moving from existing observability and ops tools. Migration is a one-time pain that determines long-term adoption; investing in the migration path is investing in the customer relationship.

• Easier from competitors. Per-source migration playbooks; matches reader intent of "I’m on Datadog, how do I move?"
• Per-source connectors. Datadog, New Relic, PagerDuty connectors; existing investment is preserved during migration.
• Migration consultants. White-glove for complex enterprise migrations; the human path for the cases tooling cannot solve alone.
• Automated import plus side-by-side. Dashboards, alerts, runbooks imported automatically; both systems run in parallel during migration.

The approach

The practical approach: per-source playbook, automated import, side-by-side run, migration consultants for enterprise. The team’s discipline produces low-risk migrations that customers actually complete.

• Per-source playbook. Step-by-step per source; the customer follows a known path, not a custom one.
• Automated import. Dashboards, alerts, runbooks imported via CLI; reduces migration effort from weeks to days.
• Side-by-side run. Both systems active during migration; preserves trust by giving the customer a fallback.
• Migration consultants. White-glove for complex enterprise; supports adoption where the tooling needs human help.
• Document the path. Per-source migration steps committed to the docs; supports operational reviews.

Why this compounds

Migration discipline compounds across customers. Each successful migration teaches the team; the playbook matures; new customers migrate faster than the previous cohort.

• Better customer acquisition. Lower migration friction supports growth; the buyer chooses Nova because the migration is real, not aspirational.
• Better customer trust. Side-by-side run preserves trust; the customer is never stranded mid-migration.
• Better operational maturity. Each migration teaches integration patterns; the team’s integration muscle grows.
• Institutional knowledge. Each source teaches integration; the company’s migration playbook compounds.

Migration discipline is a product investment that pays off across years. Nova AI Ops invests in customer transition as a first-class surface.