Global Load Balancing

Latency-based routing.

Overview

Global load balancing distributes traffic across regions for latency (route users to the nearest region), resilience (route around failed regions), capacity (spread load across regions), and compliance (route by geography for data residency). DNS-based routing handles most HTTP workloads; anycast handles ultra-low-latency requirements; managed offerings (AWS Global Accelerator, Cloudflare Load Balancing) compose well with the rest of the cloud stack. The right answer is workload-specific.

The approach

The practical approach is DNS-based routing for most HTTP workloads (Route 53 latency policies, Cloud DNS routing), anycast for ultra-low-latency requirements (CDN anycast, Global Accelerator), health-check-driven failover regardless of mechanism, regular game-day exercises that test the failover under controlled conditions, and a documented per-property routing strategy committed to the infrastructure repo so the design is reviewable.

Why this compounds

Global load balancing compounds across services. Each correct deployment produces ongoing latency and resilience benefits; the team builds a vocabulary for traffic distribution that pays off on every new global service; the multi-region pattern becomes a default rather than a special case. Without the discipline, every new global service re-derives the routing strategy.

Global load balancing is an infrastructure investment that pays off across years. Nova AI Ops integrates with traffic telemetry, surfaces routing patterns, and supports the team’s traffic-distribution discipline.